Effective Date: 11 June 2025
Thank you for visiting theproductpartners.com (the “Site”), operated by The Product Partners Limited (“The Product Partners,” “Company,” “we,” “us,” or “our”). We respect your privacy and are committed to protecting your Personal Information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit or interact with our Site, use our services, or otherwise engage with us.
1. Scope of This Policy
This Policy applies to Personal Information we process:
Through the Site, our mobile or desktop applications (if any), and any other online service that links to this Policy.
In the course of providing consulting, product development, or related professional services.
In e‑mail, text, and other electronic communications between you and us.
This Policy does not apply to information collected by third‑party websites or services that do not link to this Policy.
2. Information We Collect
Information You Provide
Name, title, e‑mail used for account creation
survey responses, app inputs used for in app guidance
3. How We Use Your Information
We use Personal Information to:
Deliver and maintain services you request, including personalized features.
Process transactions and send related information, such as confirmations and invoices.
Improve the Site, products
Communicate with you about updates, promotions, or service notices (opt‑out instructions always provided).
Detect, investigate, and prevent fraudulent or unauthorized activities.
Comply with legal obligations and enforce our contracts.
Conduct business transfers, such as mergers, acquisitions, or asset sales (we will notify you of any material change in ownership or uses of your data).
4. Legal Bases for Processing (EEA/UK GDPR)
Where the EU/UK data‑protection laws apply, we rely on one or more of the following legal bases:
Contractual necessity
Legitimate interests such as improving and securing our services, balanced against your rights and freedoms
Consent where required (e.g., for certain marketing)
Legal obligations
You may withdraw consent at any time
5. Disclosure of Information
We share Personal Information only as described:
Service Providers – cloud hosting, payment processors, analytics providers, consultants under confidentiality agreements.
Business Partners – co‑marketing or joint projects you elect to join.
Legal & Compliance – to courts, regulators, or law enforcement when legally required or to protect rights.
Affiliates & Successors – in connection with corporate transactions.
With Consent – any other disclosure you explicitly authorize.
We do not sell or “share” Personal Information
6. Cookies & Similar Technologies
We and our partners may use cookies, web beacons, and local storage to:
Remember user preferences and sessions
Measure Site performance and usage statistics
Facilitate marketing emails or ads (only where lawful)
You can control cookies through browser settings or the Site’s consent banner. Blocking all cookies may limit Site functionality.
7. International Transfers
We are headquartered in the United Kingdom, and your data may be processed in the U.K., the U.S., or other countries with different data‑protection laws than your jurisdiction. Where required, we rely on:
Adequacy regulations issued by the U.K. Secretary of State or adequacy decisions of the European Commission, or
Standard Contractual Clauses (SCCs) approved by the European Commission or U.K. Information Commissioner’s Office.
Where we transfer Personal Information outside the U.K. or EEA, we implement appropriate safeguards to protect your data and uphold your rights.
8. Data Retention
We keep Personal Information only for as long as necessary to fulfill the purposes described or as required by law. Criteria include:
Length of our contract with you
Statutory limitation periods
Existence of legal obligations or disputes
9. Security
We implement administrative, technical, and physical safeguards designed to protect Personal Information, including encryption in transit, role‑based access controls, and regular security assessments.
10. Your Rights & Choices
A. Residents of the EEA, U.K., and Switzerland
You may have the right to access, rectify, erase, restrict, or object to processing of your Personal Information, and to data portability. You also have the right to lodge a complaint with your local supervisory authority.
B. California Residents
Under the CCPA/CPRA you may:
Request disclosure of categories and specific pieces of Personal Information collected.
Request deletion of Personal Information.
Opt out of “sale” or “sharing” (we do not currently engage in such practices).
Limit use of sensitive Personal Information.
Not be discriminated against for exercising your rights.
Submit requests via the methods in § 12.
C. Other U.S. States (CO, CT, VA, UT, TX, OR)
We honor applicable state privacy rights (access, correction, deletion, portability, appeal). Instructions mirror those for California.
D. Marketing Communications
Click the “unsubscribe” link in any marketing email or contact us
11. Children’s Privacy
The Site is not directed to children under 13 (or under 16 in the EEA/U.K.). We do not knowingly collect Personal Information from children. If you believe a child has provided us data, please contact us and we will delete it.
12. How to Contact Us
If you have questions, requests, or complaints about this Policy or our privacy practices, please contact:
Privacy Officer
The Product Partners Limited
Unit 27, Ongar Business Centre, The Gables
Ongar, Essex CM5 0GA
United Kingdom
E‑mail: privacy@theproductpartners.com
13. Changes to This Privacy Policy
We may update this Policy from time to time. We will post the revised Policy on the Site with a new “Effective Date,” and, where required, obtain your consent to material changes.
By using the Site or providing us with Personal Information, you acknowledge that you have read and understood this Privacy Policy.